Eh, a lot of things that people in their 20s like is seen as annoying by the older generation. So this has been, so it will be. The question that sticks with me is why this is seen as so threatening.
Anhauser-Busch is no more "woke" than Disney, but they're trying to market an existing product to a "young, gender-neutral, politically active" demographic. In the late 1990s, Bud Light was targeting the "twenty-something male edge lord" demo with their "Wasssup?" campaign, which was far more irritating than a grown-up theatre kid with a YouTube channel, but that wasn't seen as damaging the social order.